SoftProdigy Online Store

Blog

  1. Explained: WooCommerce is the Next Big Thing to Build E-commerce Store

    build eCommerce store with woocommerce
    The e-commerce industry is growing in leaps and bounds, especially since the pandemic. Businesses of all domains are shifting to digital space to sell their products and services. We know what's on trend. 

     

    Do you want to start a new eyewear business or already have an offline store? Then, it is time to get online. After all, your potential customers might be searching for your products and services online. 

     

    But it is not as easy as it may seem. You have to make several decisions and create strategies. The first question that may cross your mind is which is the best e-commerce platform? 

     

    With over 5 million active installations, WooCommerce is one of the popular e-commerce...

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  2. Magento is Ideal for Building E-commerce Sites: Explained Why

    why magento is ideal
    Magento, WooCommerce, BigCommerce, and Shopify are the leading e-commerce today. However, none of these is a one-solution-fit-all. Each of these platforms has its specific features and functionalities that help meet the needs of modern businesses. 

     

    While all these platforms deliver excellent services, you should choose the most suitable one as per your needs. If you are stuck on which is the best for your optical site, this post is for you. 

     

    As mentioned, all these e-commerce solutions are powerful and feature-rich. But all of them are not suitable for every business type. Today, we will focus on Magento and what makes it the leading platform. 

     

    But why does it matter which e-commerce solution should you use?

     

    It does because your...

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  3. Choosing the Right Platform for Your E-store: WooCommerce Vs. Magento

    woocommerce vs magento

    WooCommerce Vs. Magento - It is not easy to make a choice. After all, both are powerful and feature-rich solutions. Moreover, they enjoy a lot of popularity in the e-commerce world. 

     

    Given this, anyone can get stuck between WooCommerce and Magento. But if you want to ensure a successful eyewear store, it is crucial to pick the best option. The choice comes down to various factors like features, budget, audience, etc. Our professionals will help you in this matter. Listed below is the detailed comparison between the two. 

     

     

    • WooCommerce Vs. Magento: An introduction

     

     

    WooCommerce is an open-source WordPress plugin. It helps developers to build feature-rich e-commerce sites and blogs. Since its inception in 2011, WooCommerce has been gaining a lot of...

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  4. The Art of Evaluating a WooCommerce Plugin for Your Store

    woocommerce e store
    Plugins can make impossible things possible. WordPress has plenty of them. You can add them to your WooCommerce e-store and gain an edge over your competitors. 

     

    While eyeglasses plugins in WordPress can help you take your store to another level, they may turn troublesome. For example, a lack of compatibility between two plugins or between plugins and your store can take things off track within seconds. Moreover, an unchecked and malicious update may leave your WooCommerce inoperable. 

     

    People live with this misconception that since plugins promote the store functionality, they can integrate as many as they desire. But this is not how it works. In fact, more plugins can lead to overcrowding, which affects your e-commerce...

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  5. Magento 2 Gift Card Extension: How Does It Benefit Customers and Businesses?

    magento 2 gift card extension


    Repeat purchases from the customers are the ultimate goal of businesses. In the past, it would require tons of marketing efforts to achieve this. Thanks to numerous plugins and extensions, you can add the necessary functionality and features to your online store. As a result, it will improve your customer experience and impact sales significantly. 

    Magento is one of the most used e-commerce solutions for good reasons. It has thousands of design templates, great features, and extensions (free and premium). Considering this, Magento makes an excellent choice to build your optical e-store. 

    We mentioned Magento has plenty of extensions that will help you boost your eyewear business. These include Magento 2 PayUbiz Payment Gateway, Magento 2 Gift Card extension, and more. Each extension will serve a specific function in your optical store. However, we will focus on Magento 2 Gift Card extension.

    Online buyers love additional...

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  6. Countdown Timer: How It Drives More Sales to Your WooCommere Store?

    role of countdown timer

    As a store owner, you should not miss out on any opportunity that brings more sales. It is even critical when the competition in the eyewear industry is at its peak. In recent years, many prescription eyewear retailers have shifted to the internet. Customers buy products online for a good experience and quality services. 

     

    The first step to meeting their needs involves choosing the best platform for your e-commerce store. Since you have picked WooCommerce, you can leverage countless benefits. It offers numerous design templates that ensure easy customization. 

     

    In addition, it has plugins like WooCommerce Glasses and Lenses Prescription, Countdown Timer, and more. By installing these add-ons to your eyewear e-store, you can take it to another...

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  7. Improving Your Store User Experience? 4 Must-have WordPress Plugins

    wordpress-plugin

    Are you starting your online eyewear store? 

     

    First of all, congratulations! You must be excited to be your boss. Although running a business is not a 5-to-9 job, it is a full-time job. It takes blood and sweat to make your start-up a big success. 

     

    Remember, no matter how advanced your optical store is, it is worth nothing if it fails to offer a great user experience. It is the key to the most successful businesses around the globe. 

     

    WordPress plugins are the best way to add more functionality to your WooCommerce eyewear store. As a result, it improves your user experience and encourages them to complete the order. In this post, we will discuss the best plugins to boost the user experience of your optical e-commerce site. 

     

    Top WordPress plugins to...

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  8. Best Practices to Improve the Security of Your Eyewear Magento Store

    Magento online store

     

    Hackers are in constant search of e-commerce sites with vulnerabilities. As they suspect a lack of security, the first thing they do is attack its data and customers’ details. Therefore, ensuring top-notch protection for your optical e-store is crucial.

     

    Since you are building an eyewear store on Magento or already have one, you have plus points. That is, it offers top-level security by default. In addition to this, the platform has the best Magento extensions. These add-ons help you add the necessary features and functionalities to your eyewear store. As a result, you can gain a competitive edge over others...

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  9. Best Practices to Sell Your Eyewear Products at a Higher Price

    Woocommerce Eye Glasses Lenses Prescription Plugin

     

     

     

    When the competition is high, businesses cut down the prices to ensure maximum sales. It is not uncommon for retailers or e-commerce owners to reduce product costs to appeal to low-price shoppers. But this tactic requires too much energy while compromising profits.

     

    If you are thinking of following the same journey, it isn't necessary. You can sell off your eyewear products without reducing the price. In this way, you can improve your profit margins. You can still please your consumers, provided you follow the right strategy. That's why we are writing this post. It has everything you need to know about selling your eyewear products at your price.

     

    We will talk about these practices in a while. But first...

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  10. Plugin Conflict: How to fix it in Your WooCommerce Eyewear Store?

    Plugins and extensions are an excellent addition to WooCommerce stores. These are nothing but small software that boosts the features and functionality of your online store.


    A few years back, installing plugins to the WooCommerce store was optional. But today, it is a necessity. By 2022, online retailers selling prescription eyeglasses have increased significantly. As a result, the digital space has become more competitive than ever. The best way to stand out from the crowd is by offering custom services. And installing WooCommerce plugins is the easiest way to achieve the same.


    For example, if you are building or have an eyewear e-store, add-ons like the Contact Lenses Prescription plugin can take your store to another level. But if your plugin is not written accurately, you may face plugin conflict. It can impact the performance of your website. Either your features will misbehave, or your entire...

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