As an eCommerce business owner, you must understand the importance of better search engine ranking as you can’t expect better sales if you’re not there on the first page of Google and other search engines. While we all go for website customization to bring better features, but did you know that a Premium Magento Extension can also be your support to outrank your competitors on search engines? 

Enhanced Ajax Auto Complete Search module is one of the easiest ways to boost your SEO ranking, while ensuring customer satisfaction by providing them with vastly superior shopping experience.

Here’s a quick guide on how an intelligent site search and navigation can help you boost your SEO efforts.

Visitors Want Better Site Search

More than 30% of online buyers prefer using search feature when they visit a website to make purchase. This feature not only let them complete the purchase faster, but also increase the chances of visiting your website in future as well. An intelligent site search module comes with a variety of well-known benefits like increased conversions, advanced merchandising capabilities, and fewer customer service calls. With a better site search feature, more users will be inclined to go to the search box with their queries.

Keep Visitors Engaged

If the site search feature is capable of delivering relevant results to the customers’ searches, they are more likely to keep them engaged at your site. In order to keep your bounce rate down, an advanced site search can be a great help as this keeps customers engaged by providing them with relevant search results. Even if your store doesn’t has relevant products what the customers are looking for, it will suggest the best possible options that are related to the keyword searched, which keeps your customers engaged and decreases your bounce rate.

Find More Valuable Keyword

With the intelligent site search module, you can easily capture the most relevant keywords that customers are looking for and use them to give a boost to your Magento SEO campaign. With site search feature, you don’t need to keep guessing which keywords your customers are using. Also you can identify which keywords are generating revenue.

More Searches Better Data

Along with facilitating your website with a better site search feature and lower your bounce rate, this also helps increased customer search queries. If your customers experience a better site search, the will keep visiting your online shopping platform to find the items they are looking for. With more visitors turning to the search bar to look for their desired products on your store, your dynamic analytics will be able to collect all the data to give you insights into your most valuable keywords.

Once They Find You, Keep Them

After using this advanced site search feature for your SEO and SEM campaigns, your online shopping store will be easier to find for customers while providing them a much more enjoyable shopping experience once they arrive. You don’t want the visitors to land at your website and then jump back to a competitors and this is what the feature helps you ensure that they stay at your store.