Consumers find promotional emails and SMSs highly valuable. Want proof? 8 out of 10 promotional messages and emails are opened by the customers and maximum times the clicks received are from the smartphone users. The target can be achieved with a combination of Premium Magento Extensions and effective messages with relative store link.

It is found that marketers witness 50 percent higher open rates on SMS and Email notifications than the other online marketing methods. SMSs and Emails have been around for quite a while, but they are now being highly used for marketing methods and better goals can be achieved with an extension on your eCommerce store.

Why Email & SMS Notification Extension?

No customer wants to miss the opportunity to purchase a product he (or she) has been looking for a longer time. So when it’s finally in the store and comes with great discount, let them know about the deal through an email or SMS.

We bring to you a right solution for your marketing needs - Email & SMS Notification Magento Extension. This extension notifies registered users via email and SMS of new products, discount offers, deals, and other activities on your e-store.

Using this extension on your online shopping store, it’s much easier for store owner to keep the customers informed regarding great deals and other events easier than ever before. This extension saves customers’ time as they don’t need to visit the store every time just to check the order status or great deals on important stuff.

As the name suggests, this extension comes with two ways to communicate with your customers:

SMS Notifications

Send notifications to online shoppers on defined order status changes, shipment or delivery and many other things you want them to know right at their smartphones. The SMS are sent using Twilio gateway and it’s flexibility to allow store owner to enable or disable and manage templates from back-end makes this a must have on the Magento extension marketplace.

With this extension, it’s easier to send multiple messages at once and caters message to any customer whenever required.

Email Notifications

The second feature is the most exciting and you can send emails to any random or multiple customers using this extension. Emails about your store’s activities can be sent to any email address worldwide and getting in touch with your customers is far easier by sending a text message or email with your promotional link with attractive offers.

The presence of this extension brings great business and marketing opportunities for the store owners, but the impact on the customers’ minds can be even better if combined with better marketing content. Here are some cues to get you started on using notifications to increase engagement, and therefore, conversions:

Think Differently

Never let the customer feel that you are trying to push a promotional offer or deal. Think on how social media platforms like Twitter and Facebook engage their customers by sending effective and creative notifications on emails and smartphones. Some are subtle, but still they generate enough interest to bring back users.

Make Them Relevant

Create Email and SMS notifications just the way you would want to receive form a company. Better still, focus on them while writing to engage users and encourage them to click on the given link. Make notifications relevant to your customers and don’t let them feel like they’re receiving a bunch of promotional messages. Choose your words wisely when writing a copy.

Don’t Overload Them

Even the hardcore chat lovers can get sick of countless messages on their smartphones or emails, especially if they are irrelevant to them. It’s the same with promotional notifications. Don’t push content daily unless there’s a good reason. Make sure you communicate at appropriate intervals.

Ecommerce extensions offer a feature to send multiple messages, but it’s not good to overload customers’ inbox with them.

Install Email & SMS Notification Extension on your Magento store to see the major benefits of your marketing campaign as this comes with countless features to help you turn the registered users into prospective buyers and enhance customer shopping experience.