After quite a long wait, the best season of the year is approaching and you have to be ready to attract more consumers and sell more by delivering unbeatable user experience. This is the time you must think over the optimizations and improvements of your online shop. In order to gain more traffic, you might need to integrate some Premium Magento extension and do a lot more to reap the benefits. 

Make Sure Your Website is Mobile Friendly

We are living in a highly advanced age and almost every person is having a smartphone. This results in 80% of the web surfing done through compact devices. Creating a website is must for the shopping stores, but still you can’t afford to neglect the importance smartphones.

These days, more people use smartphones and tablets for online shopping, search for information and for a lot more. Without having a responsive website, you are already to lose many potential buyers who don’t buy from you just because the store doesn’t perform better on the smaller screen.

Make the Store's Performance Is Optimized

What’s great about the online shopping stores is the 24/7 availability. Make sure you are constantly monitoring and analyzing the website activities to make it work fully on your business. The performance can be enhanced using various tricks such as compressed images, Magento modules, better performing server etc.

If you do not know what prevents from the high performance, get yourself into the research mode and look for the best tricks to enhance website performance and eliminate all the weaknesses.

Make Your Shop Secure & Up-To-Date

Security is the best policy every online shopping should ensure providing to the users. If your visitors find the website to be suspicious, they would never share their credit card details, and what’s worse they will never return to you.

Keep up with the time and improve your web shop’s security with systematic updates to the latest version and premium Magento extensions only by a reliable developer. It is highly recommended that you upgrade your shop to the latest Magento version. Also check for the latest security patch released by Magento as soon as possible.

Improve Checkout Process for Better Customer Experience

As an online retailer, you don’t want the consumers to feel irrigated or annoyed just because you don’t have implemented a simplified checkout process.  We highly recommend you to improve the checkout process using third-party extensions as this is the most important stage of an online shop function. And more than 70% of people drop their idea to buy as soon as they face the lengthy and difficult checkout page.

There are many factors that influence the decision of purchasing something. Faster order, online communication with admin, one-page checkout, and on-time delivery are the most renowned. If your store does not feature such options, you should think over their introduction as they increase sales.

Simplicity Is the Best Policy

When it comes to online shopping, people look for brands that offer easy navigation and payment option. Your website needs to be easy-to-understand and easier than picking up the phone and listening to bad music before you get to an actual person. Try to make it less complicated and make it easy for people to find what they want and buy it. 

An easy search option can be a great tool. Also, you can try using some free Magento extensions to integrate social media share feature for better market visibility.