5 Simple Tips for Creating Insanely Good CTA Buttons
5 Simple Tips for Creating Insanely Good CTA Buttons
Online website visitors have a goal set up in mind, which either start or end with a click to action buttons. The Call to Action (CTA) buttons is that we all use on our websites to let the end users about actions they can perform.
The prime reason for using a CTA button is to navigate the website visitors where you want them to be. This may be a product listing page, contact us page, newsletter subscription, etc. CTA buttons serve multiple functions including, starting a trial, downloading stuff, signing up.
You have the option to integrate the premium Magento extensions to place engaging CTA buttons or simply call a professional Magento developer for an effective design with engaging CTA button.
Best CTA Button Strategies to get the best ROI:
Visually Attractive
When creating a CTA button, its color plays the most important role. If you ask for one tip in the list that will drive maximum results, it’s going to be this one. Use a color that makes it look engaging enough that users will be driven to click.
Contrasting colors are always the right choice to do the wonders. Contrast colors can create buttons that attract attention and stand out, resulting in improved clickability. However, this doesn’t mean you can use just any color. Ask for expert designers to make the right choice that also complements the theme of the website.
Action-Oriented Text
Avoid using lengthy and boring words like “Know More About Us” on the button. Instead, use the text that encourages the users to hit the button for sure like “Get discount now,” “Get More Traffic,” etc. Adding value to your buttons with words is a good idea.
You see many CTA buttons across the web have words like “free.” The reason for this is that ‘free’ adds value to your offer as it is perhaps the most eye-catchy word in the world. So, if you’re still not using ‘free’ word, try it for some time and see if it makes any difference.
Large Buttons with Rounded Corners
Large CTA buttons are usually more attractive than the small ones with non-bold text on them. Magento web developer knows the science behind it. The small buttons usually blend too well with the website design making them almost unrecognizable. The bold and large buttons, on the other hands, are more visible from a distance.
However, don’t make it too large for the page that it looks too way disturbing for the visitors. Users like things to be in perfect balance. So make sure to keep it large enough to be visible, but also keep the size in control.
Initial Visibility
The location of your CTA button plays a very important role with it comes to encouraging visitors to click on it. The CRA button should be available without scrolling unless it’s on the blog page. On general information pages, place the CTA button in a directly visible spot that does not need any scrolling. This allows visitors to make their desired action faster.
Ideally, it should be the first things a user sees on the page. And make sure to not hamper visitors’ experiences as they click on the CTA button. For example, don’t ask for registration or login to proceed with the desired action.
Conclusion
CTA is one of the most crucial parts of any website, be it eCommerce, business, or a blog page. Using the best Magento extensions can make the whole user experience better by integrating the engaging CTA buttons in the most strategic way. Remember that it is not just a button, but a road that visitors take to reach their desired destination. Make it less hectic and free from all obstructions.