Since the first launch, Magento has been an incredibly powerful contender amongst a sea of other CMS offerings. Over other leading CMS platforms, it offers unparalleled scalability, friendliness, amazing features, Magento extensions, ease of extendibility and a lot more. All of which is, of course, coupled with Magento’s ability to seamlessly slot in with other third party players.

 

 

Following the great opportunities it offers to the online retailers and the buyers, Magento enjoys the 29.1 percent of the total market share, which is more than any other CMS platform like WooCommerce, BigCommerce, Zen Cart, Drupal, etc. However, yet it seems that we may well have seen nothing, as the following features offer a lot more for those seeking to bolster their bottom lines in the current online trading world.

ERP Connectivity

It’s a fact that the business growth is driven by the data as it’s the stuff of critical insight into the decisions that are going to drive revenue. When you are in the B2B marketplace, utilizing the Enterprise Resource Planning (ERP) software is essential to harness data from an array of business areas. It lets your business create a link between product planning and development, manufacturing, sales and marketing.

Earlier in the introductory part, I mentioned about the power of Magento’s third party integration and the premium Magento extensions – and this element of Magento’s CMS prowess may be no better demonstrated than when we talk of ERP. When coupled with the strategically selected modules, Magento delivers the perfect solution to the buyers as well as the sellers.

Choosing to tap into the power of ERP is the only way to deliver a glittering array of benefits, including:

  • Increased self-serve ability as customers can tap into the real-time data and track their critical shipment.
  • A dive into the cost of managing inventory as you can move full steam ahead with planning your stock purchases as web sales mingles with inventory system.
  • Better insight and more robust financial reporting which serves up the core business documents.

Price Groups

The B2B world is much different to the realm of consumers when it comes to online shopping. The target audience and the strategies to cater to their needs may be quite complicated. Thankfully Magento development has the answer for many of the issues that such trading throws up and the need to create varying pricing levels stands atop of them.

Magento is the right solution to the businesses that need to set up structured pricing for set customer groups. Offer tiered pricing and encourage clients to spend more to secure a better price. Everything is readily available to you along with the added benefit of offering broad, across the board discounts for certain customer groups. Magento is even capable of dynamically changing the pricing according to the order frequency – eliminating the chances of human errors.

Super Quick Ordering

When Magento announced to order its Enterprise eCommerce Solution, the world waited eagerly. Amongst the bunch of proposed benefits for B2B customers came something that seemed to really stand out - ability to order at scale, intuitively, easily. Although it was a small thing, yet many other CMS platforms failed to offer.

Remember, sometimes a pawn sometimes has the potential to defeat the King and this is something that proved to be true with this feature of Magento. This truly makes shopping experience seamless and super quick for the end users, streamlining previously time-consuming bulk orders as quick as the ordering of a £5 T-shirt on a consumer retail site.

The above mentioned, without a doubt, are the game changers yet it’s just the beginning of the story when it comes to all that Magento can achieve for your B2B company. To truly appreciate the possibilities of Magento – get in touch.