Creative Ways to Improve The Online Shopping Experience
Creative Ways to Improve The Online Shopping Experience
Customers today have more options and places to shop than ever. And if you have an online retail business, and want them to buy from you, then you need to be able to quickly attract their attention. Make the shopping experience pleasant and easy with great functionalities, products, offers and Magento Addons on your website.
Today, online shopping is no longer a trend, but it’s a necessity for everyone. With the surge in demand, the number of entrepreneurs starting online stores is soaring high. So, what you can do to help ensure that the online shopping experience is pleasant one?
The question is surely always in mind of every online business owner and following this, we bring to you some creative ways to create a customer experience that will keep consumers buying from you.
Focus on Navigation-And of Course the Search Option
Because online shoppers have shorter attention spans, your business can’t afford to make customers struggle through the product category tree to find the right choice. Every buyer at your store has some desires for particular things and it’s good to help them find easily what they want there. With improved navigation and search function, they can find the products that they searching for really easily.
While Magento offers a default search option, but the user experience can be improved with Magento extensions. Site search remains a neglected part of the customer journey, but this provides an easy way to connect their intent with the right content.
A Picture Can Be Worth a Thousand Words, or Dollars
People shop online because they love the way online shopping saves their time. They always want to have a thorough view of the product before come to a deal. A picture can describe the product far better than the words. A website, without great, images will not get customers to checkout. Good quality, yet fast loading photos will give shoppers the same feeling as if they were picking something up in a physical store.
Make Sure the Site Loads Quickly
Without a second thought, website performance is a key factor in driving transactions and inspiring customer loyalty. Experts claim a website’s conversion rate can be increased by seven percent by reducing website page response times by one second alone. If your website loads too slowly, customers won't wait around. Every millisecond optimized can be worth thousands of purchases.
Less Is More When It Comes to Content
Less is more adage often holds true in terms of content. No one wants to stay stuck among the jungle of words, pictures or videos as too many of them can quickly clutter the customer’s screen and hinder their overall experience. As a result, it will distract the shopper from making a purchase.
Simplified Checkout Process makes it a better deal
This is the only step that every customer hates. They have to wait in queues, fill countless details on different pages. Simple checkout boosts the sales rate by almost 22% leaving the default 6-step process far behind. Get the help of Magento eCommerce extensions to offer your buyers a better shopping experience with one-step checkout.
These extensions can help you flexibly set up an optimized checkout page up to your goals with enough field for better shipment.
There are more free Magento Extensions available to help online stores to create a good relationship with customers when providing buyers high service quality. Using extensions will be a smart choice for e-stores to reinforce the current sale situation.